{"id":6621,"date":"2021-03-09T14:12:55","date_gmt":"2021-03-09T19:12:55","guid":{"rendered":"https:\/\/dreww.ca\/blog\/cook-it-retains-dreww-for-their-tv-ad-campaign-production\/"},"modified":"2023-08-11T17:48:12","modified_gmt":"2023-08-11T21:48:12","slug":"cook-it-retains-dreww-for-their-tv-ad-campaign-production","status":"publish","type":"press-releases","link":"https:\/\/dreww.ca\/fr\/communiques-de-presse\/cook-it-retains-dreww-for-their-tv-ad-campaign-production\/","title":{"rendered":"Cook it choisit Dreww pour sa campagne publicitaire t\u00e9l\u00e9vis\u00e9e"},"content":{"rendered":"\n

Montr\u00e9al, le 9 mars 2021<\/i><\/b> – L\u2019entreprise de pr\u00eat-\u00e0-cuisiner Cook it a choisi Dreww Studio pour produire sa prochaine campagne publicitaire, qui sera diffus\u00e9e \u00e0 la t\u00e9l\u00e9vision et sur le web \u00e0 l\u2019\u00e9chelle de la province d\u00e8s ce printemps. La pand\u00e9mie a eu des r\u00e9percussions n\u00e9gatives sur de nombreuses entreprises, mais pour Cook it, qui offre de d\u00e9licieux repas pr\u00e9-portionn\u00e9s \u00e0 un prix abordable livr\u00e9s \u00e0 la maison, cela n\u2019a \u00e9t\u00e9 que b\u00e9n\u00e9fique. Quelques semaines apr\u00e8s le premier confinement du mois de mars 2020, la demande pour les repas pr\u00eats-\u00e0-cuisiner a tripl\u00e9, et Cook it a connu une importante hausse de commandes. L’entreprise qu\u00e9b\u00e9coise est rapidement pass\u00e9e de 200 \u00e0 500 employ\u00e9s, et emploie maintenant plus de 700 personnes, en raison d\u2019une demande accrue pour des repas simples et rapides \u00e0 cuisiner \u00e0 la maison. <\/span><\/p>\n\n

\"\"
Photo: Cook it<\/figcaption><\/figure>\n

La pand\u00e9mie se dissipant lentement au Qu\u00e9bec, et les activit\u00e9s de Cook it s\u2019\u00e9tant stabilis\u00e9es apr\u00e8s une hyper-croissance, l’\u00e9quipe de Cook it est maintenant pr\u00eate \u00e0 consolider sa position sur le march\u00e9 qu\u00e9b\u00e9cois en tant que leader dans la cat\u00e9gorie du pr\u00eat-\u00e0-cuisiner avec une campagne publicitaire t\u00e9l\u00e9 et num\u00e9rique.<\/p>\n\n

L’\u00e9quipe de Cook it a confi\u00e9 \u00e0 Dreww Studio le soin de donner vie \u00e0 sa vision cr\u00e9ative, ainsi qu\u2019au r\u00e9alisateur Louis-David Jutras, et au directeur de la photographie, Jean-Charles Myrand. Ce duo, qui travaille sous la direction de Dreww Studio, a su donner vie \u00e0 de multiples productions cin\u00e9matographiques pour les clients de Dreww. Le dernier projet de Louis-David et Dreww, \u00ab\u00a0Fack c’est \u00e7a\u00a0\u00bb a d\u2019ailleurs g\u00e9n\u00e9r\u00e9 plus d\u2019un million de vues sur Facebook.<\/span><\/p><\/p>\n\n

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Louis-David Jutras & Jean-Charles Myrand sur le plateau \u00ab\u00a0Fack c’est \u00e7a\u00a0\u00bb<\/figcaption><\/figure>\n

\u00ab <\/span><\/i>En tant qu\u2019\u00e9picurien, j’adore l\u2019offre de services que Cook it propose, et je suis extr\u00eamement fier que l’\u00e9quipe de Cook it ait pens\u00e9 \u00e0 Dreww comme partenaire de production pour sa campagne publicitaire t\u00e9l\u00e9vis\u00e9e <\/span><\/i>\u00bb<\/span><\/i>, d\u00e9clare Andrew Johnson, fondateur et producteur ex\u00e9cutif de Dreww<\/strong>. <\/span><\/p><\/p>\n\n

\"\"
Louis-David Jutras et Andrew Johnson<\/figcaption><\/figure>\n

\u00c0 propos de Cook it<\/b><\/p><\/p>\n\n

Premi\u00e8re compagnie de pr\u00eat-\u00e0-cuisiner au Canada et chef de file des solutions repas, Cook it a pour mission de r\u00e9duire le gaspillage alimentaire et de diminuer la charge mentale reli\u00e9e \u00e0 la planification des repas. Fini le casse-t\u00eate de l\u2019\u00e9picerie, Cook it vous garantit plaisir et simplicit\u00e9! Chaque semaine, 14 nouvelles recettes, incluant plusieurs options v\u00e9g\u00e9tariennes, sont offertes, en plus d\u2019une multitude de produits compl\u00e9mentaires 100% locaux dans le Garde-Manger. Directement livr\u00e9es \u00e0 la maison, ces recettes \u00e0 r\u00e9aliser en moins de 30 minutes comprennent des ingr\u00e9dients frais, pr\u00e9-portionn\u00e9s et choisis avec soin, qui vous permettront de d\u00e9couvrir de nouvelles saveurs et d\u2019appr\u00e9cier des plats plus que d\u00e9licieux! Cook it, c\u2019est la r\u00e9ponse \u00e0 l\u2019\u00e9ternelle question\u2026 qu\u2019est-ce qu\u2019on mange aujourd\u2019hui? Cook it, \u00e7a va changer votre vie! Pour plus d’informations, consultez : <\/span>www.chefcookit.com<\/span><\/a><\/p><\/p>\n\n

\u00c0 propos de Dreww<\/b><\/p><\/p>\n\n

Dreww est une agence de publicit\u00e9 num\u00e9rique et un studio de production multidisciplinaire. C\u2019est un collectif de natifs du num\u00e9rique, travaillant tous ensemble afin de propulser des marques en ligne.<\/p>\n","protected":false},"featured_media":6704,"template":"","meta":{"_acf_changed":false,"content-type":""},"class_list":["post-6621","press-releases","type-press-releases","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nCook it choisit Dreww pour sa campagne publicitaire t\u00e9l\u00e9vis\u00e9e — DREWW<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dreww.ca\/fr\/communiques-de-presse\/cook-it-retains-dreww-for-their-tv-ad-campaign-production\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cook it choisit Dreww pour sa campagne publicitaire t\u00e9l\u00e9vis\u00e9e\" \/>\n<meta property=\"og:description\" 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