Elizabeth Lafontaine Joins Dreww as Director of Finance

October 30, 2023, Montreal, Quebec – Dreww is thrilled to welcome Elizabeth Lafontaine to its leadership team as our Director of Finance, effective October 30, 2023. Elizabeth is a Certified Public Accountant and comes to Dreww with six years of experience in accounting and financial reporting, having worked with various multinational corporations throughout her career thus far, most notably during her time at KPMG. She brings a comprehensive understanding of how large businesses operate from an accounting and financial planning & analysis standpoint. Elizabeth plans to channel that knowledge into our small but ambitious operation, helping us navigate our next phase of growth.

Elizabeth wasn’t merely searching for a new job when we began discussing a full-time position at Dreww with her; she was seeking a career-defining challenge—a significant stepping stone that has the potential to reshape her professional trajectory. She left a secure role at a large well-established company to make a meaningful impact at Dreww, a move that aligns seamlessly with our company ethos. We’re not just an agency; we’re a platform for ambitious creative professionals to take risks, grow, and carve out fulfilling careers. Her decision to join us speaks volumes about the potential she sees in our team and our vision.

Elizabeth’s arrival marks a pivotal advancement for our back-office operations, which have been diligently managed by Julien Hudon, Chief Administrative Officer, for the past few years. The transition from a solo to a dual leadership will not only distribute the growing workload but also amplify the sophistication of our financial procedures. With the collaborative efforts of Elizabeth and Julien, we are poised to bolster our back-office’s efficiency, laying a solid foundation for our front-of-office operations to thrive and propel Dreww to new horizons.

When I first met Elizabeth, she dove headfirst into the creative world, evolving from not knowing how to post a reel on Instagram to nurturing a genuine passion for content creation and social media. Her blossoming creativity, alongside her financial acumen, makes her more than just a Director of Finance. She embodies the creative and ambitious spirit of Dreww, making her a perfect fit in our tight-knit community of digital natives.

Andrew Johnson, Founder and CEO at Dreww

About Dreww

Dreww is a full-service digital advertising agency and multidisciplinary production studio founded by Andrew Johnson. With its head office located in the Griffintown area of Montreal, Dreww is a collective of digital natives, all working together to propel brands online. Founded in 2013, today Dreww has been mandated by dozens of local, national, and international brands such as Porsche Cars Canada, Amazon Prime Video Canada, AB InBev (Labatt, Bud Light, Archibald Microbrasserie, Hoegardeen, Cidrerie Lacroix), Unilever (Maille Canada), Les Restaurants Lafleur, Foodtastic (Second Cup Canada, La Belle et La Boeuf, Rôtisseries Benny & Au Coq), Cook it, Menu Extra, Jeep, Loto-Québec, Cirque du Soleil, Four Seasons, and I-D Foods Corporation (The Great Gentleman, St-Regis Dealcoholized Wines, Haiku, and M’Lord Fine Products), just to name a few.