The Great Gentleman Mixologist of the Moment
In 2022, The Great Gentleman partnered with two Montreal-based mixologists to create original cocktails using The Great Gentleman products. They were asked to showcase their mixology skills via cocktail recipes of different levels: beginner, intermediate, and expert.
Our first local mixologist was Michael “Mickey” Rizk, the Manager at Bar Pamplemousse, a Caribbean-inspired pub located in Montreal’s vibrant Quartier des Spectacles. Our second master mixologist was none other than Christian Theodore, aka “The Haitian Sensation”, the Manager at Bar Le Mal Nécessaire, a tiki-inspired cocktail bar located in Chinatown, Montreal, known for its fresh ingredients and its zero-waste program.
We also created a series of Instagram REELs and TikToks for this campaign, introducing the featured mixologists and showcasing the step-by-step recipes created for The Great Gentleman.
@thegreatgentlemansodas Voici le Fizz Mal-élevé, signé Christian, notre mixologue du moment et barman au Mal Nécessaire. 🍊🍂 . . Here’s the Fizz Mal-Élevé created by Christian, our mixologist of the moment and barman at Le Mal Nécessaire. 🍊🍂 #thegreatgentleman #sodas ♬ son original – The Great Gentleman 🍸