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Olivier Primeau collaboration with Axe
![Image](https://dreww.ca/wp-content/uploads/2020/07/Oli-axe-amj-media.jpg)
We coordinated the collaboration between AXE and Olivier Primeau. We also handled the production of the content that was created. A hotel room at the W-hotel was rented to create the perfect backdrop for this content production. The photos were then posted on Olivier’s Instagram and Facebook accounts.